Did you hear about Nutella's personalised jars campaign?
The moment I saw an advertisement about it on Facebook, I knew I had to be there. The date on my table planner was circled so enthusiastically that the pen almost ripped the paper. This excitement is not surprising! I'm surrounded by Nutella-loving people. My friends and family get starry-eyed at the mention of Nutella. I was no different.
I expected a long queue, so I went early and eager to snap up five jars.
1Utama Shopping Mall - #yourNutella event (9 Mar to 13 Mar) |
Imagine my disappointment when I heard that it was one per head, per queue. Argh! I'd have to line up five times! That said, I could see the logicality of restricting the purchase; it was to give everyone a chance to own one without waiting too long for their turn. Fair enough.
I hadn't planned on being out longer than a couple of hours because I had lunch plans with a family member; so I bought only a jar for myself.
The Queue for #yourNutella |
My Nutella journey began with purchasing an empty plastic jar at RM15.90. Moving on to the next counter, I was given a free 'Spot The Difference' activity book. Then, I was guided to a keyboard where I was asked to type my name. After that, we were ushered up the stage to place our jar on a conveyor belt. Off it went into a mysterious giant Nutella-shaped 'machine' with a huge screen. My name was displayed on the screen minutes later showing that they were working on mine.
Finally, my jar appeared at the other end, filled with Nutella and labelled with my name! It was placed into a paper bag and ready for collection. I took my personalised jar and headed to the photobooth where my picture was taken and printed out as a nice souvenir.
Nutella Photo Booth |
Nutella Activity Book |
I got home, happy with the whole experience ...at the same time, disheartened; a feeling of incompleteness. Nutella, to me, has always been about warmth. Here I was with a jar that had my name on it without anyone else to share the joy with.
Right, that's me! |
"I'll get it for you," my grinning Machoman offered. Are you sure? How? If you're busy, let it go, alright? I'll be fine.- I shot out.
But hey, it was a Saturday. My hero organised some friends and they got the rest of the personalised Nutella jars for me. And best of all, I heard they had fun!
Nutella means Friends and Family |
....The end.
P.S. The nutella event may have come to a close but I heard that they will be selling personalised Nutella jars at several supermarkets from mid April until end of May 2016. Follow https://www.facebook.com/NutellaMalaysiafor details.
What a fun Saturday you had. Love the idea of personalised jar.
ReplyDeleteYup! The whole experience was very exciting for me. :D
DeleteLooks like a great time! Sending you much love and many warm hugs, Sharon. :)
ReplyDeleteWarm hugs and much love to you too, Linda. God bless! xx :)
DeleteFun, isn't it?
ReplyDeleteHappy Sunday, Sharon!
Angie
Much fun! Thanks, Angie. Have a great day. ;D
DeleteWow, so creative. My childreen would live this.
ReplyDeleteI guess they would! ^.^
DeleteSo nice! they have personalised jar. I guess nutella is everyone favourite minus me. Not a fan to soft creamy spread. haihhh..
ReplyDeleteI'm not a fan of it on bread, but I do love it on pancakes, cakes and for my baking! ;D
DeleteWah, your machoman and his friends are all so sporting! Good to know you all have a great time and have your jars of nutella after all!
ReplyDeleteYes, now to pack it up and send it off! ;)
DeleteSo cool to have your name on a jar of nutella!
ReplyDeleteMakes great gifts! ^.^
Deletenow thats a huge news :)
ReplyDeleteIt is ..lol! ^.^
DeleteI loves Nutella...
ReplyDeleteHigh 5! Me too! ^.^
DeleteIn Poland we had such promotional campaign a few weeks ago. Everyone could be ordered via the internet two stickers with any inscription.
ReplyDeleteWow..that's nice! ^.^
DeleteWhat an adventure, Sharon! Did you get your personalized Coke can the last time they were running a similar campaign? Not sure if it was you, but I saw some M'sian bloggers talking about it too. xoxo
ReplyDeleteI missed that one, Shirley ...but I wish I had! :P
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